Essential Email Campaigns Every Ecommerce Business Must Have
Email marketing is considered to be an efficient and affordable way of growing a business and increasing ROI. According to a recent study, every one dollar spent on email campaign brings an average return of forty-five dollars. However, if you…
How to use LinkedIn to boost your eCommerce Business
We all are familiar with how challenging it is to have an eCommerce platform. Finding the right customer leading to conversion is an ongoing process. Did you know you could use LinkedIn to boost your eCommerce business online?
Yes, everyone…
Go global and start accepting global payments
Utilising the Internet to expand sales and offer new customer services is almost common sense today. However, setting up a reliable system is still easier said than done. An efficient credit card merchant account should accept all major credit…
All You Need To Know About Woocommerce
E-commerce is one of the most profitable online business opportunities on the Internet today. In comparison to traditional brick and mortar businesses, e-commerce site requires minimal start-up cost and is relatively low-risk. However, that…
Email Marketing: 1 Easy way to Increase Sales
While starting a business today is much easier than before, running a successful business has proven to be a quite challenging task. There is strong competition in every market and business owners are constantly looking for a way to increase…
8 Tips to prepare a killer email marketing campaign
A lot of businesses struggle with finding the right email marketing campaign tips. There is a reason for that, doing the right email marketing campaign can bring significant growth, it is not easy. Every person is subjected to tons of email…
Why do you need Lead nurturing?
Generating leads is only one part of the marketing world. You also have to focus on providing constant value and quality to your leads. This is what lead nurturing is all about, providing quality and useful information at the right time to the…
What is lead scoring?
If you're somewhat into digital marketing, or you run your own online business, you must have come across the term Lead Scoring. But what does this do, how can it help you and is there a way to make the best out of it?
Imagine spending 30%…
What is the scarcity principle?
The Scarcity Principle is not a fictitious online marketing tactic. It is based on the economic value of Supply and Demand. We live in a consumer society, so if you have a company that wants to grow, you need to generate demand and grow your…
Payments broker vs ISO vs payment processor
I’ve read several articles and posts about the matter relating to various terminologies used in the payments industry. Terminology that covers different types of entities whose ultimate role is to provide merchant accounts to online businesses.…
8 Customer retention strategies for all online businesses
Entrepreneurs who conduct business ventures over the Internet must have a solid plan in order to grow their dream. This plan must contain specific strategies that are carefully developed and tested before they are implemented. Of course, customer…
3 things to know about recurring billing
For those that still wonder what is recurring billing, the answer is that recurring billing is a useful feature that is available by most payment getaways in order to automatically collect fees from cardholders or vendors. Recurring billing…