Utilising the Internet to expand sales and offer new customer services is almost common sense today. However, setting up a reliable system is still easier said than done. An efficient credit card merchant account should accept all major credit cards as a first step. Accepting credit card payments over the Internet, mobile phone, or even […]
E-commerce is one of the most profitable online business opportunities on the Internet today. In comparison to traditional brick and mortar businesses, e-commerce site requires minimal start-up cost and is relatively low-risk. However, that does not imply creating an e-commerce business is a simple process. To produce a successful online storefront there are so many […]
While starting a business today is much easier than before, running a successful business has proven to be a quite challenging task. There is strong competition in every market and business owners are constantly looking for a way to increase revenue and expand their business operations with email marketing. One of the things that must […]
A lot of businesses struggle with finding the right email marketing campaign tips. There is a reason for that, doing the right email marketing campaign can bring significant growth, it is not easy. Every person is subjected to tons of email promotions, yours is just one of them. But if you do it properly, your email […]
Generating leads is only one part of the marketing world. You also have to focus on providing constant value and quality to your leads. This is what lead nurturing is all about, providing quality and useful information at the right time to the right leads. But what type of benefits do you get from Lead […]
If you’re somewhat into digital marketing, or you run your own online business, you must have come across the term Lead Scoring. But what does this do, how can it help you and is there a way to make the best out of it? Imagine spending 30% less on your acquisition campaigns while increasing your […]
The Scarcity Principle is not a fictitious online marketing tactic. It is based on the economic value of Supply and Demand. We live in a consumer society, so if you have a company that wants to grow, you need to generate demand and grow your business based on that. One of the best things that […]
I’ve read several articles and posts about the matter relating to various terminologies used in the payments industry. Terminology that covers different types of entities whose ultimate role is to provide merchant accounts to online businesses. A broker, reseller or an agent generally provide the same level of service. They all require a ‘side deal’ […]
Entrepreneurs who conduct business ventures over the Internet must have a solid plan in order to grow their dream. This plan must contain specific strategies that are carefully developed and tested before they are implemented. Of course, customer retention strategies are one of the most important strategies for all businesses. Customer retention is defined as […]
For those that still wonder what is recurring billing, the answer is that recurring billing is a useful feature that is available by most payment getaways in order to automatically collect fees from cardholders or vendors. Recurring billing is recommended for charging fees that need to be applied on a regular basis, such as, subscription […]
DISCLAIMER
Areto Payment Processing Services AG is a licensed Financial Intermediary and member of the VQF, a self-regulatory body approved by the Swiss Financial Market Supervisory Authority (FINMA) for the supervision of the financial intermediaries.
